Digital for the future generation

About this event

Government Digital Service (GDS) continues its popular Spotlight webinars that are shining the light on all things digital.

Join us on 17 July 2025 when Christine Bellamy, Government Chief Product Officer will give us an insight on Government Digital Service’s early research into the wants, needs and expectations of Generation Alpha (or Alf) – and what it might mean for the future citizen experience of government.

Alpha will be the first generation who will live into the 22nd century, and are set to be the largest generation in the history of the world. The first “Alfs” start to turn 18 and interact with the government in earnest in as little as three years. And we need to be ready.

There will be a Q&A session at the end of the presentation and you will also be invited to contribute your views in order to inform the future strategy.

Book your spot

To book a spot for this event and to find out more information please use the ‘Book now’ button above.